Brand Assets

Get the latest Westside brand resources.

Our Logo

Our Logo

Please do not alter the logo in any way.

Do not use any past versions of our logo.

Our Colors

Primary Colors

HEX 262935
CMYK 80 72 54 59

HEX 11538C
CMYK 97 73 19 4

HEX 2AA9E0
CMYK 70 16 0 0

HEX 00ADBF
CMYK 75 9 24 0

Secondary Colors

HEX 054E66
CMYK 95 63 42 25

HEX 48E3F7
CMYK 52 0 8 0

HEX F26522
CMYK 0 74 99 0

HEX A6CE39
CMYK 40 0 99 0

HEX 616061
CMYK 61 53 51 23

Our Voice

Westside’s unique voice, tone, and authority are what make us sound like us. Whether you read an email, a social media post, a push notification, or even the text on a button inside of the app, our voice remains recognizable.

Title

Westside’s unique voice, tone, and authority are what make us sound like us. Whether you read an email, a social media post, a push notification, or even the text on a button inside of the app, our voice remains recognizable.

Voice

Title

Westside’s unique voice, tone, and authority are what make us sound like us. Whether you read an email, a social media post, a push notification, or even the text on a button inside of the app, our voice remains recognizable.

Tone

Title

Westside’s unique voice, tone, and authority are what make us sound like us. Whether you read an email, a social media post, a push notification, or even the text on a button inside of the app, our voice remains recognizable.

Authority

Our Typography

We use Whitney HTF and Adelle PE as our primary brand typefaces. They balance each other with warmness and boldness—just like our brand.

Download Whitney HTF font.

Download Adelle font.

Other

Administrative